60: A Short Cut May Do You Good
You can let the world know that your clients get not only the best in current marketing practices but also the next generation of promotion.
You can let the world know that your clients get not only the best in current marketing practices but also the next generation of promotion.
Capitalism allows supply and demand to set our prices. But efficiency allows us to set our wages.
If you want to succeed at online social media, play by the same rules that help you win offline. Listen to people; engage with them; add value to relationships.
Not every auction can be a a feather in your cap. But you have to be careful to limit the time your cap is collecting change on the sidewalk.
What’s your metric for relevance? Do you measure success or growth? There’s a difference.
Are you evoking something that makes prospects stop, think, and maybe change their preconceived expectations of your industry?
The public knows what we’re selling when they see it. If they don’t, they probably aren’t prospective bidders.