Category : Uncategorized

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404: What a Dutch Ornithologist Taught Me About Easter in Antarctica

I was instantly embarrassed that this thought hadn’t occurred to me instinctively. Right after that, I was struck by the notion that a massive, diverse, beautiful—breathtaking—place would be named for what it is not. A place where scientists constantly discover new realities is known for where it isn’t.

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Setting Goals for a Church Isn’t as Easy as You Might Think

It’s absolutely a victory for the kingdom when someone gets baptized, when someone invites a friend into our circle, when a parishioner tells us we influenced their spiritual journey, when a parent tells us their child wants to be on the parking team someday, or when a teammate feels loved in their pain. It’s just that those are outcomes, not achievements. They’re fruit but not produce.

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355: Every Day is an Advertising Contest

Advertising awards affirm our actions and can even be a competitive advantage. Their importance, though, pales in comparison to the impressions that the marketplace has of our brand and its iterations. We don’t compete just against other auctioneers. We compete every day against the entire marketplace—all the different ways and places that people can buy what we’re trying to sell. Whether we like it or not, that marketplace is asking these questions. Are you?

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